Camp Craze

Marketing firm focused on the camp-youth market

Client Objective

Establish a Camp Craze mascot and re-brand web presence.

Branding Solution

• Develop friendly camp counselor mascot illustration based on company's CEO.
• Utilize vector art to make the illustration easy to apply in multiple formats, including web, email, and print collateral.
• Create a series of icons and logos for sub-brands.
• Carry brand throughout a simple easy-to-read web site design.

Visit campcraze.com